The other day I subscribed to a daily newsletter from a new “social media” website. This is a NEW website – they have just become beta. They’re not big, they’re a small startup.
I tried to reply to one of the emails they send each day. And I quickly discovered they send these using a no-reply address. Meaning I COULDN’T reply.
And that broke my brain. This is a company which is all about web 2.0 and the new communication mechanisms available. Yet they have broken the single most used communication process of the internet!!! Why would they do this? People have been sending and replying to emails for decades now. Decades. And it works.
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